Curriculum Topics

Fundamentals:

Principles and elements of design
Color theory

Subjects:

American, Japanese and European designs
Vase arrangements
Centerpieces
Party and Novelty arrangements
French wraps and hand-tied bouquets
Complete Wedding Design including corsages, hair pieces, bouquets, canopies, aisle markers, reception decoration
Funeral designs and sympathy arrangements
Planters and European garden baskets
Holiday designs
Bow making
Dry and silk flower arrangements

Floral Design Styles:

Traditional
Natural
Linear
Contemporary
Analysis of style vs. technique

Business Skills:

Costing perishable and non-perishable materials
Costs and value of local and shipped flowers
Mark-up and pricing methods
Sales methods and marketing including social media
Wire Service factors: costs and partnering
Profit possibilities in owning a shop or a studio